Your content needs to tell me why I should pay you I love aesthetics just as much as the next person…but your post about your favorite fonts, mood boards, and what you recently pinned on Pinterest does not tell me why I should pay you. Pretty content does not tell clients how your services […]
Shift Number 1: The coaching industry is demanding more than just pain point marketing. Don’t get me wrong this type of marketing is and always will be relevant- however, the Gordan Ramsey Hells Kitchen approach is not the vibe. (Candidly raising my hand here because I know I’ve done my fair share of this). The […]
I had my highest revenue month after a major slow season in my business. Want to know how I turned it around? Step one: I hired myself Seriously… I really did hire myself. In the back half of 2021, I was really struggling to sign clients. I couldn’t figure out if it was me, my […]
3 Factors to Consider When Creating a Lead Magnet Welcome to the blog! Today, we’re diving into an essential topic for anyone looking to attract more qualified leads to their business: lead magnets. If you’ve ever wondered how to build your email list without just attracting freebie seekers, you’re in the right place. We’ll explore […]
Step 1: Get the Data You Need to Track Everything starts with the numbers. If you don’t have data, you’re essentially flying blind. This is often the missing link in many stressful and unsuccessful launches. The key to a smooth, stress-free launch is understanding the data you need to capture. You might be wondering, “What […]
Understanding Your Funnel: The Leads Tracker When you hear the word funnel most people think of easy breezy evergreen sales. Funnels are like the anti-launching. You create one simple funnel, you work on getting the leads, and poof the sales appear. Here’s the thing though. Funnels don’t just exist in an evergreen, “casual easy sales […]
When my husband and I got married a few years ago we decided to build an in-law unit onto my parents’ house. Our plan was simple and straightforward. We were going to build an in-law unit and live in it until the housing bubble popped and we could buy our home. We couldn’t afford anything […]
2020 was supposed to be our year I’ve bet we’ve all said that right? We had everything planned out. It was our last hoorahhh before we decided to settle on a house. We were going to spend the year traveling abroad, late nights at basketball games, going all out for our birthdays. Some time to […]
EVER FAKE IT? There’s a term for this thrown around quite a bit: “imposter syndrome.” The way I define it is “being so crippled by comparison that it hinders you from tapping into your fullest potential.” ⠀ ⠀ As a new business owner, imposter syndrome is something that I’ve struggled with quite a bit! But […]