Very recently, I had a jarring experience with my business. I’d like to take some time to fully heal and process this experience before I share all of the details with you; however it wasn’t all bad. I learned, or rather, relearned a hard truth about this industry. I’d like to take a moment to […]
Wanna know a secret? Luxury, Mid, and Budget tier brands all have the exact same business elements. You read that right! The only difference is the way they appear on your feed and how brands manipulate their marketing. So buckle up! Here’s the tea on how it’s done. Access: When you remove or limit […]
So you’ve started a business, congratulations! But now you want to build your business’ brand….But where to start? You’ve searched and scoured the internet for any and all advice, tips, and tricks for creating and building your business’ brand.However, all of those hacks can start to feel, well, a little overwhelming! When I started, years […]
A common misconception about Instagram is that “Feed posts no longer perform well” “Feed posts don’t matter as much as they used to” “All the content we create should be video” Eeeeeeeeh I completely beg to differ. Here’s why. A quality marketing strategy should check off 3 different boxes A plan for how to get […]
“I think she does Dubsado also..iono but you’ll have to ask” That was a comment I recently received from a referral. Two people talking about my services and automate and elevate came up. Now I’m grateful for the referral but it got me thinking… How can I turn that doubt “I think” into “I know […]
Your content needs to tell me why I should pay you I love aesthetics just as much as the next person…but your post about your favorite fonts, mood boards, and what you recently pinned on Pinterest does not tell me why I should pay you. Pretty content does not tell clients how your services […]
When my husband and I got married a few years ago we decided to build an in-law unit onto my parents’ house. Our plan was simple and straightforward. We were going to build an in-law unit and live in it until the housing bubble popped and we could buy our home. We couldn’t afford anything […]
2020 was supposed to be our year I’ve bet we’ve all said that right? We had everything planned out. It was our last hoorahhh before we decided to settle on a house. We were going to spend the year traveling abroad, late nights at basketball games, going all out for our birthdays. Some time to […]
EVER FAKE IT? There’s a term for this thrown around quite a bit: “imposter syndrome.” The way I define it is “being so crippled by comparison that it hinders you from tapping into your fullest potential.” ⠀ ⠀ As a new business owner, imposter syndrome is something that I’ve struggled with quite a bit! But […]