THE COLLECTION
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LET’S TALK ABOUT SALES. Have you ever walked into a store and felt like the signage was a bit overkill? OK, we get it the store is 70% off, we don’t need to see it on the outside of the store, on a flyer in the store, AND have the associate repeat it to us […]
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Very recently, I had a jarring experience with my business. I’d like to take some time to fully heal and process this experience before I share all of the details with you; however it wasn’t all bad. I learned, or rather, relearned a hard truth about this industry. I’d like to take a moment to […]
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Wanna know a secret? Luxury, Mid, and Budget tier brands all have the exact same business elements. You read that right! The only difference is the way they appear on your feed and how brands manipulate their marketing. So buckle up! Here’s the tea on how it’s done. Access: When you remove or limit […]
TRENDING
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3 Factors to Consider When Creating a Lead Magnet Welcome to the blog! Today, we’re diving into an essential topic for anyone looking to attract more qualified leads to their business: lead magnets. If you’ve ever wondered how to build your email list without just attracting freebie seekers, you’re in the right place. We’ll explore […]
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Step 1: Get the Data You Need to Track Everything starts with the numbers. If you don’t have data, you’re essentially flying blind. This is often the missing link in many stressful and unsuccessful launches. The key to a smooth, stress-free launch is understanding the data you need to capture. You might be wondering, “What […]
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Understanding Your Funnel: The Leads Tracker When you hear the word funnel most people think of easy breezy evergreen sales. Funnels are like the anti-launching. You create one simple funnel, you work on getting the leads, and poof the sales appear. Here’s the thing though. Funnels don’t just exist in an evergreen, “casual easy sales […]
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When my husband and I got married a few years ago we decided to build an in-law unit onto my parents’ house. Our plan was simple and straightforward. We were going to build an in-law unit and live in it until the housing bubble popped and we could buy our home. We couldn’t afford anything […]
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2020 was supposed to be our year I’ve bet we’ve all said that right? We had everything planned out. It was our last hoorahhh before we decided to settle on a house. We were going to spend the year traveling abroad, late nights at basketball games, going all out for our birthdays. Some time to […]
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EVER FAKE IT? There’s a term for this thrown around quite a bit: “imposter syndrome.” The way I define it is “being so crippled by comparison that it hinders you from tapping into your fullest potential.” ⠀ ⠀ As a new business owner, imposter syndrome is something that I’ve struggled with quite a bit! But […]
