THE COLLECTION
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see a lot of people jump into entrepreneurship with both feet first. While I’m a firm believer that there is no real “ideal time” I do believe that there are some careful considerations to make before going full throttle. Even as a side hustle your business is time-consuming and will stretch you beyond your comfort […]
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This face is me thinking of ways to build an empire so that one day I can say “I’m sorry darling but you can’t afford me.” As consultants, we don’t give ourself the authority to say “the price is the price”. Charging your worth is often intimidating, and it’s the one element of business that […]
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You’re probably reading this thinking girl what the heck is internal branding and external branding? These are just some fancy terms created to describe the inner workings of a business. Internal branding refers to the foundational elements i.e Brand Pillars, Brand Voice, and Brand Positioning. External branding refers to the exterior of a business i.e […]
TRENDING
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3 Factors to Consider When Creating a Lead Magnet Welcome to the blog! Today, we’re diving into an essential topic for anyone looking to attract more qualified leads to their business: lead magnets. If you’ve ever wondered how to build your email list without just attracting freebie seekers, you’re in the right place. We’ll explore […]
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Step 1: Get the Data You Need to Track Everything starts with the numbers. If you don’t have data, you’re essentially flying blind. This is often the missing link in many stressful and unsuccessful launches. The key to a smooth, stress-free launch is understanding the data you need to capture. You might be wondering, “What […]
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Understanding Your Funnel: The Leads Tracker When you hear the word funnel most people think of easy breezy evergreen sales. Funnels are like the anti-launching. You create one simple funnel, you work on getting the leads, and poof the sales appear. Here’s the thing though. Funnels don’t just exist in an evergreen, “casual easy sales […]
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When my husband and I got married a few years ago we decided to build an in-law unit onto my parents’ house. Our plan was simple and straightforward. We were going to build an in-law unit and live in it until the housing bubble popped and we could buy our home. We couldn’t afford anything […]
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2020 was supposed to be our year I’ve bet we’ve all said that right? We had everything planned out. It was our last hoorahhh before we decided to settle on a house. We were going to spend the year traveling abroad, late nights at basketball games, going all out for our birthdays. Some time to […]
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EVER FAKE IT? There’s a term for this thrown around quite a bit: “imposter syndrome.” The way I define it is “being so crippled by comparison that it hinders you from tapping into your fullest potential.” ⠀ ⠀ As a new business owner, imposter syndrome is something that I’ve struggled with quite a bit! But […]
